How Can Coffee Adapt to the “Next Normal”?
The COVID-19 pandemic dramatically changed work commutes and purchasing habits, and the coffee industry is no exception. The percentage of consumers who purchase coffee drinks away from home daily dropped from 51% to 36%. With creative flavors, a focus on cold beverages, and support from companies like Beck Flavors and Mintel, there is plenty of hope ahead.
• The state of the foodservice industry, QSR, and C-Store landscapes, post-COVID.
• Top trending products, categories and flavors in coffee varieties (hot, iced, cold brew, nitro, espresso, etc.).
• What LTOs and seasonal flavor trends are driving consumer interest and how can you apply them to your product offering?