Beauty of Butterfly Pea
Vivid color.
Subtle flavor.
Endless creative possibilities.
Butterfly Pea Extract is derived from the Clitoria ternatea, the botanical name for the plant. The flower is known for its striking natural blue color and color-shifting properties when combined with pH-reactive ingredients like citrus. This plant-based extract adds visual intrigue with a light, earthy flavor profile—making it ideal for modern beverage innovation. The origins of the “Butterfly Pea” name are:
“Butterfly”: The vibrant, deep blue flowers have a shape and delicate structure that resemble a butterfly’s wings—this visual similarity inspired the common name.
“Pea”: The plant belongs to the legume family (Fabaceae), the same family as peas and beans. Its pods and growth habit resemble those of typical pea plants.
Make it Memorable
Butterfly pea flowers contain anthocyanins, particularly a type called ternatins, which are natural pigments that respond to changes in pH (acidity or alkalinity).
In neutral to basic (alkaline) pH (around 7 or above):
The beverage appears deep blue to purplish blue.When an acid is added (like lemon juice, lime juice, or tonic water):
The pH drops, and the color shifts from blue to purple, and then to vibrant pink or magenta depending on how acidic the liquid becomes.
This color change is not only visually striking but also popular in cocktails, teas, and mocktails for its natural, interactive appeal.
Why Choose Butterfly Pea Extract?
Choosing Butterfly Pea Extract means embracing a natural, visually stunning ingredient that today’s consumers crave. With its plant-based origin and clean-label appeal, it aligns perfectly with the growing demand for transparency and wellness in food and beverage products. Beyond its captivating color—especially the pH-driven shift from blue to purple—it offers brands a unique storytelling opportunity that elevates product experiences. TTB-approved for use in alcohol, it’s not only compliant but also cutting-edge, making it an ideal choice for brands looking to stand out with innovation and intention.
Stir Creativity Into Every Sip
Mocktails & Functional Drinks
Alcoholic Beverages
Desserts & Syrups
Herbal teas, sparkling wellness beverages.
Cocktails, hard seltzers, botanical spirits, liqueurs.
Color-changing foams, botanical-infused syrups.
“Butterfly Pea Extract is more than just color—it’s an experience. We’re seeing beverage brands use it to connect emotionally with consumers through visual surprise and natural storytelling.”